The Newsletter That Explores The Human Mind
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When we decided to create Toolkit, we wanted to clarify what was really important to us from day one. The points below outline how we run Toolkit, how we work with others and how we think.
We must take responsibility in who we decide to work with or hire.
Clients – Marketers – Users – Leads – Conversions – Clicks
All are in one way or another, human beings.
We cap the number of clients we work with, and the people we hire.
We keep things smooth and lean and cut out the bureaucracy.
We think hard about who we work for, who we hire and what we choose to do.
We keep everything we do super simple.
Even when it’s complicated.
We stay focused.
Even when it hurts.
We all know good from bad, and right from wrong.
We always go right.
We are in the business of making money for our clients and building a profitable business for ourselves.
If we are not doing the former or latter, something is broken.
We fix it.
We will fight to protect what we truly believe in.
We will fight to protect others.
We fight for whats right.
Figuratively and literally.
We work hard.
We enjoy what we do.
Possibilities are endless.
We think about them all.
When we lose, we lose as a team.
When we win, we win as a team.